While Veni Daan can technically be performed throughout the year, it is considered particularly auspicious during major religious gatherings like the Magh Mela (annually, Jan-Feb) and the Kumbh Mela (Maha Kumbh every 12 years, Ardha Kumbh every 6 years) held in Prayagraj. Many couples choose these times to combine Veni Daan with the purifying holy bath (Snan).